{
  "id": "01",
  "content": [
    {
      "type": "heading",
      "text": "What Content Strategy Does"
    },
    {
      "type": "text",
      "html": "Content strategy is the bridge between what an audience needs and what a website wants to achieve. It decides which pages should exist, what each page should answer, and what a visitor should understand next."
    },
    {
      "type": "text",
      "html": "Good content strategy reduces confusion. Instead of publishing random pages, you build a path: first recognition, then trust, then understanding, then action."
    },
    {
      "type": "text",
      "html": "This course builds on SEO and domain strategy. Once visitors find and recognize a site, the content has to help them move forward with confidence."
    },
    {
      "type": "callout",
      "style": "info",
      "html": "<strong>Practice:</strong> Pick one website page and write its job in one sentence: who it helps, what it explains, and what the visitor should do next."
    }
  ],
  "quiz": {
    "questions": [
      {
        "id": "q1",
        "type": "single",
        "text": "What does content strategy connect?",
        "options": [
          {
            "id": "a",
            "text": "Audience needs and website goals"
          },
          {
            "id": "b",
            "text": "Only DNS records"
          },
          {
            "id": "c",
            "text": "Only image filenames"
          }
        ],
        "correct": [
          "a"
        ]
      },
      {
        "id": "q2",
        "type": "single",
        "text": "What does good content strategy reduce?",
        "options": [
          {
            "id": "a",
            "text": "Visitor confusion"
          },
          {
            "id": "b",
            "text": "Useful page structure"
          },
          {
            "id": "c",
            "text": "Clear calls to action"
          }
        ],
        "correct": [
          "a"
        ]
      }
    ]
  }
}