{
  "id": "02",
  "content": [
    {
      "type": "heading",
      "text": "Search Intent and Page Focus"
    },
    {
      "type": "text",
      "html": "Search intent is the reason behind a query. A visitor may want to learn, compare, buy, troubleshoot, or navigate to a known brand."
    },
    {
      "type": "text",
      "html": "One page should have a clear focus. When a page tries to answer too many unrelated needs, titles, headings, and copy become vague."
    },
    {
      "type": "callout",
      "style": "info",
      "html": "<strong>Practice:</strong> Before writing tags, summarize the page in one sentence: who it helps, what it offers, and what action or understanding it should support."
    }
  ],
  "quiz": {
    "questions": [
      {
        "id": "q1",
        "type": "single",
        "text": "What does search intent describe?",
        "options": [
          {
            "id": "a",
            "text": "The reason behind a search query"
          },
          {
            "id": "b",
            "text": "The server time zone"
          },
          {
            "id": "c",
            "text": "The file extension of an image"
          }
        ],
        "correct": [
          "a"
        ]
      },
      {
        "id": "q2",
        "type": "single",
        "text": "Why should a page have a clear focus?",
        "options": [
          {
            "id": "a",
            "text": "So titles, headings, and copy can be specific"
          },
          {
            "id": "b",
            "text": "So every topic can be mixed together"
          },
          {
            "id": "c",
            "text": "So crawlers cannot read it"
          }
        ],
        "correct": [
          "a"
        ]
      }
    ]
  }
}